# GIATA: Better data\. Better travel\. > Powering the global travel ecosystem with accurate data, hotel mapping, and AI\-driven personalization\. Trusted by 20\.000\+ businesses worldwide\. Generated by Yoast SEO v28.5, this is an llms.txt file, meant for consumption by LLMs. ## Pages - [About GIATA](https://www.giata.com//about-giata/): Discover who we are\. - [Contact](https://www.giata.com//contact/): Whether you're a hotelier, OTA, tour operator, or tech provider, our team is just a message away\. - [GIATA Drive](https://www.giata.com//products/giata-drive/): Centralize, manage and share your hotel data from a single source of truth\. - [SMARTSEER part of GIATA](https://www.giata.com//products/giata-smartseer/): Turn every traveller interaction into measurable revenue uplift\. - [GIATA Multicodes](https://www.giata.com//products/giata-multicodes/): Sell with confidence using the world’s largest hotel mapping database\. - [GIATA Multilingual Hotel Guide](https://www.giata.com//products/giata-multilingual-hotel-guide/): Unlock new markets by offering localized hotel data in 25 languages\. - [News \& Events](https://www.giata.com//news/): This is where you’ll find the latest from GIATA ## Posts - [Behind better travel: 4 success stories powered by better data](https://www.giata.com//hotel-mapping-success-stories/): Discover how Suntransfers, RateHawk, Travelport CETS and Staynex use better hotel mapping and structured data to reduce complexity, improve operations and build smarter travel experiences\. - [The Travel Brands AI Will Recommend Have One Thing in Common\. It's Not Their Budget\. ](https://www.giata.com//travel-marketing-structured-hotel-data/): AI is reshaping travel discovery\. Learn why clean, structured hotel data is the foundation for AI visibility, stronger marketing, and better booking performance\. - [AI Doesn't Search Like Humans: Is Your Hotel Ready?](https://www.giata.com//how-ai-is-changing-hotel-search/): AI is transforming how travelers discover hotels\. As conversational search and AI recommendations replace traditional keyword searches, structured, accurate hotel data is becoming essential for visibility\. Learn how hotels can prepare for the future of AI\-powered travel discovery\. - [The Biggest Problem in Travel Tech Isn't What You Think\. ](https://www.giata.com//ai-travel-data-infrastructure-mapping/): Conversational AI is transforming hotel discovery from name\-based searches to complex, attribute\-based queries\. However, LLMs cannot reconcile duplicate supplier IDs or inconsistent room names on their own\. GIATA breaks down why the ultimate competitive edge in modern travel technology isn't the AI model itself—it is a clean, structured data infrastructure built on unified hotel and room mapping\. - [From Visibility to Conversion: Why Hotel Distribution Strategy Starts with Data](https://www.giata.com//visibility-to-conversion-hotel-distribution/): Hotel visibility is no longer just about OTAs\. As travelers increasingly discover hotels through search engines, metasearch platforms and AI\-powered assistants, the quality and consistency of your hotel data have become critical drivers of conversion\. Learn why distribution strategy now starts with accurate, structured data—and how it helps turn visibility into bookings\. ## Client Story - [How Travelport CETS turns complex supplier data into confident booking decisions](https://www.giata.com//client_story/travelport-giata-hotel-mapping/): Travelport CETS uses GIATA to bring consistency to complex supplier data, enabling more reliable hotel comparisons, efficient workflows and confident booking decisions at scale\. - [How RateHawk Scaled Hotel Mapping with GIATA](https://www.giata.com//client_story/giata-hotel-mapping-at-scale/): RateHawk uses GIATA to streamline hotel mapping, reduce duplicate listings and scale inventory from hundreds of suppliers\. Discover how clean, structured property data helps RateHawk accelerate supplier onboarding, reduce errors and build a reliable foundation for growth and AI readiness\. - [How Mangia’s streamlined content and scaled digital efficiency with GIATA\.](https://www.giata.com//client_story/mangias-hotel-efficiency-success-2/): For enterprise hotel groups, expansion often leads to content chaos\. Mangia’s, managing 16 exclusive properties and over 3,800 rooms, solved this by turning to GIATA’s invisible infrastructure\. By centralizing distribution, Mangia’s achieved a 60% reduction in manual updates and ensured 100% data accuracy across global partners like Hilton and Marriott\. This case study demonstrates how GIATA Drive scales digital efficiency without compromising brand integrity\. - [sunfransfers full](https://www.giata.com//client_story/suntransfers-hotel-mapping-success-story-2/): When mapping becomes a bottleneck, growth stalls\. Suntransfers transformed travel’s most overlooked challenge \-hotel mapping\- into a seamless advantage\. By integrating GIATA’s invisible infrastructure, they eliminated manual discrepancies and achieved instant matching for hundreds of thousands of hotels\. This case study explores how structured data empowers Suntransfers to deliver reliable, end\-to\-end journeys with zero mapping friction\. - [Boutique Scale: How Paralos Centralized Hotel Content](https://www.giata.com//client_story/paralos-hospitality-content-case-study/): Paralos Hospitality, an eco\-conscious boutique hotel management company in Greece, faced operational friction managing complex property attributes across a expanding sales network\. By implementing GIATA Drive, the group successfully centralized its content management, eliminating manual channel updates and establishing an efficient, data\-driven digital infrastructure that supports sustainable long\-term growth and enhanced partner connectivity ## Optional - [Sitemap index](https://www.giata.com/sitemap_index.xml)