GIATA DRIVE & GIATA DASHBOARD
1 month
for FREE
then startingfrom €30/month
NEW
Distribution of your hygiene and COVID-19 standards in a single click to 21,500 sales channels & your Google Business ProfileThe perfect solution to distribute
your hotel content:
GIATA DRIVE
Special Offer until
News
and 
extend cooperation to include COVID-related health and safety facts from GIATA DRIVE to Google Business Profiles
Our process to distribute your hotel content
Your benefits at a glance
- NEW Distribution of your COVID-19 health, hygiene and safety information from DRIVE directly to your Business Profile
- NEW including Distribution of your Hygiene standards and Closing & Reopening dates!
- Hotel Image distribution
- Fact/amenity distribution
- Multilingual descriptive content production in 25 languages
- Direct distribution via GIATA to 21,500 sales channels in over 70 countries
- GIATA Open Content Link available for all 80,000 other global OTAs, tour operators, travel agencies, bed banks and DMCs via the GIATA Drive Hotel Directory
- Database for your own Website
- The GIATA Open Content Link makes your content available as a regular Website/HTML and XML, JSON and ZIP
GIATA DRIVE – HOTELIER'S TESTIMONIALS
We value long-term partnerships
Calculate the benefits in 3 seconds
How our calculation is done
Return On Investment (ROI) = Your hotel’s advantage when using GIATA DRIVE compared to the time spent on manual hotel content updates and repetitive work.
Calculation:
€ Cost savings / € GIATA DRIVE FEE = + % ROI
Calculation:
€ Cost savings / € GIATA DRIVE FEE = + 400% ROI
How our calculation is done
The number of recommended hours required per month for manual content updates (or required workdays for hotel chains).
Method:
GIATA internal research with over 1,000 hoteliers involved. Not all hotels will actually use this much time (due to staff on furlough, a general lack of human resources, priorities, expertise, etc.), but this is the minimum recommended for good online hotel content to reduce dependency on a few large OTAs and truly diversify distribution.
GIATA is linked to more than 20,000 online channels in 74 countries (and growing).This calculation comes from Cornell University (one of the best hospitality schools in the world), which named it the hotel “billboard effect”. Our tool applies this study’s notable findings and makes them accessible to any hotel without the need for technical or IT knowledge! For more information, please click here.
For instance, if you have 1,000 bookings a month, all booking channels combined, then this percentage will add to your existing bookings as additional potential online bookings due to your hotel’s increased booking channel presence on up to 20,000 OTAs and other travel channels via GIATA DRIVE.
Suppose this percentage is 25%, then your new online bookings potential is 1,250! That is 250 more online bookings per month than normal!
Your Hotel Type
Number of Rooms
Your number of properties
Your Savings and Benefits
? $ x hoursstaff costs per hourRecommended number of hours per month for manual hotel content updates. Optional: please adapt your staff costs per hour.per month
-
monthly fee
=
cost reduction
Your Savings and Benefits
? $ x workdaysstaff costs per hourRecommended number of hours per month for manual hotel content updates. Optional: please adapt your staff costs per hour.per month
-
monthly fee
=
cost reduction
using GIATA DRIVE
when using GIATA DRIVE
using GIATA DRIVE
when using GIATA DRIVE
Benefit from simple and effective functionalities
1
Setup takes only 15 min
2
Upload/drag & drop your hotel’s images
3
You only need to tag your room type images; all other images will be tagged by AI
4
Select your hygiene labels to describe your hygiene/Covid-19 standards
Improve your online visibility with up-to-date images
All scores are based on the uploaded data in GIATA DRIVE and are compared with hotels in your destination
Image Score
Number and quality of images of your hotelFact Score
Number of amenities (pool, tennis court,…) and descriptionsDistribution Score
Number of channels distributing your hotelTour Operator Score
Number of tour operators distributing your hotelYou can do better!
Your is significantly below average! Contact us for tips to improve your score!
Check out the new GIATA DRIVE Dashboard and view all your scoring on hundreds of channels.
You can do better!
Your are significantly below average! Contact us for tips to improve your score!
Check out the new GIATA DRIVE Dashboard and view all your scoring on hundreds of channels.
Not bad, but you will do better!
Contact us for tips to get ahead of your competitors!
Check out the new GIATA DRIVE Dashboard and view all your scoring on hundreds of channels.
Not bad, but you will do better!
Contact us to make sure that your content is available in over 25 languages!
Check out the new GIATA DRIVE Dashboard and view all your scoring on hundreds of channels.
Congratulations – you’re doing a great job!
Don’t forget to regularly come by and add new images, update amenities and check your performance within your destination. This will ensure your best online visibility and anticipate guest complaints due to false information.
Your personal cockpit to distribute your hotel content
Maxx Royal Kemer Resort
Image Score
Fact Score
Distribution Score
Tour Operator Score
Kontokali Bay Resort & Spa
Image Score
Fact Score
Distribution Score
Tour Operator Score
Zoëtry Mallorca
Image Score
Fact Score
Distribution Score
Tour Operator Score
InterContinental Berlin
Image Score
Fact Score
Distribution Score
Tour Operator Score
Banyan Tree Dubai
Image Score
Fact Score
Distribution Score
Tour Operator Score
30%
more bookings*50%
lower costs100%
transparencyYour benefits at a glance
One-stop resource
Management and distribution of all your image and text content with one central resource. Simple, self-explanatory and intuitive with descriptions available in 24 languages
Reduce costs & increase turnover
Save time and money through efficient and cost-effective management of image and textual content to your distribution network, leading to higher quality content and increased sales
Competitor analysis
Optimisation of your market position via competitor comparison and regaining control over sales
Market expansion
Increase your click rates and booking
numbers, as well as your brand awareness
Standardisation
Uniformly standardised texts and facts for all channels – impeccable market presence for hotels
Multilingual description
Reach guests worldwide with descriptions and facts currently available in 24 selectable languages
Transparency
A widget-based toolset, with which you can edit, manage, analyse and distribute all of your images, facts and other relevant digital content
Global coverage
The GIATA ID is now used worldwide by over 21,500 distribution channels incl. DMCs, bed banks, tour operators, travel agencies and online travel agencies in 74 countries as a unique hotel indentifier
Hotel Image distribution
Competitor analysis
GIATA DASHBOARD – VIEWS AND IMPRESSIONS
See how easy it can be to compare, improve, & distribute
Our products explained in 2 minutes
Distributing your content globally 24/7
Video Credits – GIATA DASHBOARD in 2 minutes
iStock.com/gorodenkoff, iStock.com/Hispanolistic, iStock.com/tawattiw, iStock.com/JohnnyGreig, Aila Images/Shutterstock.com, My Life Graphic/Shutterstock.com, Shine Nucha/Shutterstock.com
Image Credits
Monkey Business Images/Shutterstock.com