GIATA uniquely identifies its 500,000th property
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Did you know that, on average, a 4-star hotel in London can be represented by over 80 suppliers with over 120 different booking codes?
Replicate that scenario for over 500,000 properties worldwide, and you can imagine the effort required to match availability responses or information from over 480 suppliers to the same property.
Read the full article on: www.travpr.com